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PATTERN DICTIONARY - ICHIMATSU

ICHIMATSU

Ichimatsu (市松) is a traditional Japanese pattern consisting of alternating squares in two colours.

This pattern gained fame approximately 260 years ago when a kabuki actor named Sanogawa Ichimatsu wore hakama trousers adorned with it during a performance, captivating local audiences.

Since then, it has been known as the 'ichimatsu pattern,' named after the actor. Interestingly, it is believed that the 'Damier' pattern used in the design of Louis Vuitton bags draws inspiration from the ichimatsu pattern.

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ICHIMATSU in PRODUCT

Boxerbriefs Front Productshot Ichimatsu-moyo Mensunderwear Kakkoii Velarof

DIGITALISE ICHIMATSU

Spotlighting the ancient ichimatsu checkerboard pattern that first became popular during the Edo period, Digitalise Ichimatsu perfectly fuses traditional and modern elements.

Sealed with a branded waistband with subtle logos entwined, this supremely comfortable design symbolises order and connection in a disorderly world.

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YOSHIWARA TSUNAGI

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SHIMA

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