VELAROF is a brand established in London by a designer with backgrounds in Japan and the UK.
VELAROF’s products are made of superior materials,
prioritize Japanese craftsmanship, and offer high-quality, comfortable wear.
These textiles feature unique original designs
that blend traditional patterns from Japan and the West.
Japanese traditional patterns, known as "kissho monyou" symbolize good fortune with motifs and vibrant colours that evoke joy, all of which are reflected in our products.
Our items embody the playful spirit of adults and can be seen as wearable modern art.
VELAROF is a brand that provides further encouragement to the heart with comfortable luxury underwear and sophisticated yet meaningful designs, fostering positivity.



2020 Established in London


Hankyu Men's Tokyo
Ki:ts London


Hankyu Umeda Store
Wolf & Badger Soho





Cotton Vs TENCEL™

Cotton Vs TENCEL™

At Velarof we want the best for you and our planet. Great underwear should be comfortable, kind to your skin and gorgeous, but with minimal impact ...

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