
Fundoshi - Underwear Worn By Shogun and Samurai
During the Edo Period, samurai wore a fundoshi under their armour, a traditional Japanese loincloth. Find out more about this practice, how it cont...
Read moreVELAROF is a brand established in London by a designer with backgrounds in Japan and the UK.
VELAROF’s products are made of superior materials,
prioritize Japanese craftsmanship, and offer high-quality, comfortable wear.
These textiles feature unique original designs
that blend traditional patterns from Japan and the West.
Japanese traditional patterns, known as "kissho monyou" symbolize good fortune with motifs and vibrant colours that evoke joy, all of which are reflected in our products.
Our items embody the playful spirit of adults and can be seen as wearable modern art.
VELAROF is a brand that provides further encouragement to the heart with comfortable luxury underwear and sophisticated yet meaningful designs, fostering positivity.
2020 | Established in London |
2021 |
Hankyu Men's Tokyo |
2022 |
Hankyu Umeda Store |
2023 |
Hypezeus |
During the Edo Period, samurai wore a fundoshi under their armour, a traditional Japanese loincloth. Find out more about this practice, how it cont...
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