Velarof-blog

Goodbye Winter, Hello Spring!

Hurray for Spring! At last the days are getting longer. A new season is breezing in bringing with it an air of optimism. Nature is springing back t...

Yes To Red, But Please, No Roses!

Flowers are lovely - sure - but where’s the fun in that? Get pulses racing this Valentine’s Day with our limited edition Imperial Kiku Gold boxer ...

Banish the January Blues with Red Energy!

The excitement of welcoming a happy new year is hard to maintain on these cold, dark January mornings. So banish the blues with our limited edition...

Clean-up time: The perfect opportunity to refresh your underwear

With the year-end fast approaching, Osouji will soon be upon us. One of the main activities of Osouji is Susuharai—otherwise known as the end-of-ye...

Watching the macaques at Jigokudani Monkey Park

With winter well underway, we’re embracing all of its comforts—from hot baths and cosy clothing to hearty foods (and lots of it). The arrival of D...

Velarof Christmas gift guide 2022: A design for every gentleman

Christmas 2022 will soon be here. But there’s still time to find the perfect style of Velarof underwear for that special gentleman in your life. ...

Creating your Christmas wishlist with Velarof

The festive season is officially upon us. So, what better opportunity is there to treat yourself and your loved ones too? Here at Velarof, we bel...

Counting down to the 2022 World Cup with Velarof

With the 2022 World Cup fast approaching, we’ve officially got football fever. When the tournament commences on 20th November, we’ll be cheering ...

Opening your mind to new experiences with Velarof

Here at Velarof, we’re all about embracing new experiences. We believe in pushing ourselves outside of our comfort zones and trying our hand at new...

Gearing up for Sports Day with a pair of Velarof

As the seasons change, we like to look ahead and prepare ourselves for the coming transitions. The second Monday of October is a day that’s etche...

Playing with print and colour: A brief history of Irekobishi

Here at Velarof, we combine vibrant colours with unique patterns to create eclectic underwear that nods to Japan’s rich culture and ancient history...

An introduction to the world of men’s underwear by Velarof

It’s official: no garment gets as intimate as underwear. The style you select says a lot about your lifestyle and personality. And the pair you wea...

Revitalising our health and wellbeing with watermelon

On a hot summer’s day, there’s nothing more refreshing than a slice of sweet and juicy watermelon. Hydrating and delicious, it’s our new favourite ...